Outsourcing customer service doesn’t have to mean losing your brand’s identity. In fact, the right partner can amplify it. Here’s how…
When we visit clients and prospects, we’re not there to sell them. I’m there to get to know them – to experience firsthand how they operate so our team can embody their brand.
Aim for an outsourcer that feels like an extension of your own team.
That’s when the real magic happens.
When considering outsourcing your customer service, look for these 3 green flags in a potential partner:
1. They focus on solutions, not just trasactions.
The best CX partners don’t just plug in and follow orders. They proactively identify issues and propose creative solutions tailored to your business.
2. They understand your “why”.
A true partner takes the time to understand your reasons for outsourcing. Are you looking to:
- Improve customer experience and voice of customer?
- Introduce automation?
- Reduce costs?
They shape their approach around your specific goals.
3. They care about culture fit.
The right outsourcing partner will seek to understand your company culture and values.
They sould be eager to learn what makes you unique so they can reflect that in every customer interaction.
Source: LinkedIn – Neal Topf
About the Author: Neal Topf
